This crazy journey
started back in 2009. We stay true to our roots by continuing to be the place for accountants to kick back and remove the PC/work filter. You could say we are snarky skeptics. Not all people or companies will get us, and that’s fine with us.
“To lead, you need to be in touch with how your people are thinking and feeling. And to accomplish that, you have to be where they are. They’re clearly reading and commenting on Going Concern, so I find it valuable to check in now and then. It’s a good way to hear their unfiltered perspective.”
Bob Moritz, PwC US,
Chairman and Senior Partner
stats
100k
average monthly viewers
56k+
email database
45k+
social media reach
60%+
between 25-44 years of age
packages &
à la carte
All packages are tailored to YOUR goals and value proposition. We work with you to make sure your message resonates with our readers. Our staff writers partner with you to produce all the articles.
Sponsored Article
Full Sponsored Article: 1
Article Newsletter Inclusions: 2
Article Social Promos: 2
$3,000
Direct Email (include offer)
This direct messaging to 40,000+ accounting industry pros. Can be used as a sales offer, webinar/event promotion or other marketing strategies.
$2,500
Sponsored Resource
The thumbnail is placed in our Resource section and linked to the client’s website for lead generation.
$1,000
Display Ads
These ads will present your value prop to our readers. Can be used as a sales offer, webinar/event promotion or other marketing strategies.
- 970×250 (desktop only): $15 cpm
- 300×600 (desktop only): $15 cpm
- 728×90 (desktop & mobile): $12 cpm
- 300×250 (desktop & mobile): $12 cpm
- 320×50 (mobile only): $10 cpm
$12 cpm/rotation of all ad sizes
Event Promotion Package
Short Promotional Article: 1
Direct Email: 1
Display Ads: 50,000 impressions
Newsletter Ad: 2
Article Social Promos: 2
$6,500
Accounting News Round-up (ANR) Ads
This newsletter is sent to 40,000+ accounting industry pros twice a week. The ads (300×250) can be used as a sales offer, webinar/event promotion or other marketing strategies.
$250 per insert
Playin' it Cool Package
Full Sponsored Article: 1
Article Newsletter Inclusions: 2
Article Social Promos: 2
Direct Email: 1
$5,750
Expert Focused Package
Full Sponsored Article: 2
Article Newsletter Inclusions: 4 (2 per article)
Article Social Promos: 4 (2 per article)
Sponsored Resource: 1 slot
$8,000
contact us
Do you already know the media you want to place?
Reach out directly with our COO to discuss your placement at liz@goingconcern.com.
Do you have a great idea?
Let’s do some brainstorming! We love all things content that bring value to our readers.
Customizable Hiring Packages
Job Marketing + Sponsored Content
We’ve teamed up with the recruiting experts at Accountingfly to offer a comprehensive recruiting strategy that combines Job Marketing + Sponsored Content to increase awareness and drive applications.
Hand the keys over and focus on growing your business.